Engage the Next Generation in Giving

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Donors, including those in the baby boom and X generations, are involving children in family giving and volunteering at younger ages than previous generations.

Today, many parents and adults include both children and young adults in philanthropic activities as a way to pass on personal values, provide shared experiences, establish traditions, and enjoy a satisfying family venture. Sometimes parents and other adults also have the goal of preparing children to manage the family’s philanthropy one day.

Simply put, engaging the next generation in giving is about more than money.

In this resource, let’s explore how today’s donors are creating a culture of family giving from sharing the family’s history to engaging in service projects and volunteerism, teaching financial literacy, and facilitating discretionary giving. The resources that follow highlight ways to help you engage your family’s children and young adults, and set the stage for a lifetime of giving.

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